高タンパク / high-protein
高タンパク (kō-tanpaku) means high in protein, often used on food labels, supplements, or diet products in Japan. Protein is essential for building and repairing muscles, supporting metabolism, and maintaining overall health. With growing interest in fitness and healthy eating, 高タンパク foods—like chicken, tofu, beans, and protein bars—have become especially popular among health-conscious consumers.
Curious to hear more about it? Want to learn how to pronounce it? Watch or listen to Episode 96 using the below link